SAHARA PODCAST

Marketing issues in the era of COVID19

We are living in strange times now that call for a change in thinking, even greater solidarity and rapid response. At SAHARA, we had experienced people in the field of marketing, sales and service to talk to us about marketing issues in the era of COVID-19. A total of four episodes were produced where we get to hear stories about how to market Iceland, how the advertising environment is changing, what you need to keep in mind when you open an online store and much more.

Sesselía Birgisdóttir Sveinn Birkir Björnsson

THE POST OFFICE / ICELAND OFFICE

Sesselía Birgisdóttir, manager of the service and marketing department at Póstinum and Sveinn Birkir Björnsson, director of marketing communications at Íslandstofa discuss marketing issues in the era of COVID-19. Also how we go about marketing Iceland, what metrics are important and what opportunities are inherent in times like these for Icelandic companies.
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Elmar Gunnarsson

SCENE

Elmar Gunnarsson, founder and owner of the website Vettvangs, reviews the online shopping market and the explosion that has taken place in the opening of online stores in the era of COVID-19, as well as sharing his experience regarding what should be kept in mind when companies take their first steps in going online business and services.
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Dagný Laxdal Guðmundur Pálsson

YES / FILTER

Dagný Laxdal, division manager of business solutions division Já and Guðmundur Pálsson, chairman of SÍA and owner of PIPAR TBWA discuss the Icelandic advertising market and how COVID-19 will affect it, online stores and much more.
Watch an episode

Sesselía Birgisdóttir Sveinn Birkir Björnsson

THE POST OFFICE / ICELAND OFFICE

Sesselía Birgisdóttir, manager of the service and marketing department at Póstinum and Sveinn Birkir Björnsson, director of marketing communications at Íslandstofa discuss marketing issues in the era of COVID-19. Also how we go about marketing Iceland, what metrics are important and what opportunities are inherent in times like these for Icelandic companies.
Watch an episode

Elmar Gunnarsson

SCENE

Elmar Gunnarsson, founder and owner of the website Vettvangs, reviews the online shopping market and the explosion that has taken place in the opening of online stores in the era of COVID-19, as well as sharing his experience regarding what should be kept in mind when companies take their first steps in going online business and services.
Watch an episode

Magnus Árnason

NEW

Magnús Árnason, manager of digital development at Nova, has extensive experience and knowledge in the field of marketing. We caught up with him to discuss marketing in the time of COVID-19, what he would do if he owned a hotel now, and other fun stuff.
Watch an episode

Dagný Laxdal Guðmundur Pálsson

YES / FILTER

Dagný Laxdal, division manager of business solutions division Já and Guðmundur Pálsson, chairman of SÍA and owner of PIPAR TBWA discuss the Icelandic advertising market and how COVID-19 will affect it, online stores and much more.
Watch an episode

Magnus Árnason

NEW

Magnús Árnason, manager of digital development at Nova, has extensive experience and knowledge in the field of marketing. We caught up with him to discuss marketing in the time of COVID-19, what he would do if he owned a hotel now, and other fun stuff.
Watch an episode

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