HubSpot Solution Partner

SAHARA

Attract - Engage - Delight

SAHARA X HubSpot

Hubspot is a software solution that combines the best of inbound marketing and a powerful customer relationship management system (CRM) so that you can have an overview of all threads of marketing and business relations in one place. The tools offered by Hubspot enable companies to dig deeper into what works and what doesn't in marketing, automate processes and create stronger relationships with customers – resulting in longer and more profitable business relationships. In the fall of 2020, SAHARA signed a partnership agreement with HubSpot and recently received the Gold Partner award.

What are you looking for?

CRM system

Customer relationship management systems (CRM, customer relations management) consist of documenting and managing relationships with customers, collecting data, integrating marketing efforts with sales and service departments, and automating certain processes in the value chain between a company and its customers. Basically, the system helps you better understand your customers' desires and how you can meet them. The data it collects can be used to identify patterns in purchasing behavior, where in the scenario it would be good to deliver specific content, and automate certain processes, such as sending emails or satisfaction surveys.

Market issues

Inbound marketing is a new concept that has been gaining ground in recent years and aims to attract loyal customers with value-added marketing content. It focuses on well-defined target groups, tries to analyze their problems, and provides answers to them at all levels of the purchase chain.

Sales and service

When it comes to sales, quoting and contracting, Hubspot offers a great solution that manages the journey from lead through offer to signed contract. You can prepare an offer with an accounting key and send with an electronic signature in Hubspot's quotes system - and have an overview of the entire process and the directions it could take.

What is Inbound Marketing?

Inbound Marketing is a methodology that involves attracting customers to you by creating value-added marketing materials that are tailored to the customers you are after. While Outbound Marketing is about reaching the masses with advertising that is often difficult to tailor to specific groups such as advertising on TV, radio or on environmental signs, Inbound Marketing creates relationships with those looking for a solution to problems that already exist.


Is the funnel leaking?

Growth and optimization of online stores

"Sell me that pen" is a phrase most of us are familiar with. How does it relate to marketing? Sure, he goes out of his way to ask questions, analyze the buyer, and when the research is done, the sale begins, with the right product. The emphasis on value-added content is increasingly weighted and the way we move the customer through the "funnel" is becoming more and more complex. When the process hopefully ends with a sale, is the journey over? Not at all!


The lecture will cover ideas and considerations that companies need to keep in mind before, during and after a person has made an online purchase. Concepts such as "inbound marketing" will be covered, but recently SAHARA signed a partner agreement with HubSpot, how value-added content can help open a sales conversation with a customer, as well as looking at the opportunities involved in keeping track of customers' purchase history in CRM system and how to use that data to create a stronger relationship with the customer for the future.


MEET INBOUND MARKETING

& HUBSPOT BETTER

Why Go

HubSpot?

www.hubspot.com


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What Is Inbound

Marketing?

www.hubspot.com


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Want to know more about HubSpot?

Be in touch.